市し場じょう可か能のう性せい

noun

market potential

Business term referring to the estimated future demand or sales opportunity for a product or service in a given market.

• この新しん製せい品ひんの市し場じょう可か能のう性せいを調ちょう査さする必ひつ要ようがある。

  We need to investigate the market potential of this new product.