正せい価か

noun

net price; regular price

Refers to the standard or official price of an item, without discounts or surcharges. Often used in commercial contexts.

• この商しょう品ひんの正せい価かは5000円えんです。

  The regular price of this product is 5000 yen.

• 正せい価かで購こう入にゅうするよりも、セールを待まったほうがお得とくです。

  It's more economical to wait for a sale than to buy at the regular price.