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風評 (ふうひょう) Japanese meaning | Kotomora
JLPT N1 Freq. Frequency Top 20,000 Meanings 1
noun
rumor ; gossip ; report
Refers to unverified information or hearsay circulating among people, often about a person, company, or event. Can be neutral or negative depending on context.
風ふう
評ひょう
被ひ
害がい
で
観かん
光こう
客きゃく
が
減へ
っ
た
。
Tourists decreased due to reputational damage from rumors.
Kanji 評 evaluate, criticism, comment Similar words 噂うわさ 噂 is a more common, everyday word for rumor or gossip, while 風評 is slightly more formal and often used in news or business contexts.
デマ デマ specifically refers to false rumors or disinformation, whereas 風評 can be neutral or unverified.
Etymology Compound of 風 (ふう, 'wind; appearance; style') and 評 (ひょう, 'criticism; evaluation'), literally meaning 'evaluation carried by the wind' or 'hearsay'.
