アンテナショップ

noun

regional specialty shop; antenna shop

A shop that sells local products from other regions, often run by a prefecture or municipality in a major city to promote regional specialties. Wasei-eigo; not used in English with this meaning.

wasei-eigo (Japanese-coined English), from antenna shop

• 東とう京きょうには各かく地ちのアンテナショップが集あつまっている。

  There are many antenna shops from various regions gathered in Tokyo.

• 北ほっ海かい道どうのアンテナショップで新しん鮮せんな海かい産さん物ぶつを買かった。

  I bought fresh seafood at Hokkaido's antenna shop.

noun

test-market shop; pilot shop; showroom

Original meaning: a shop used to test sales of new products before wider release. Also called パイロットショップ. Less common than sense 1 in everyday usage.

See also: パイロットショップ

• 新しん商しょう品ひんの反はん応のうを見みるためにアンテナショップを開かい設せつした。

  They opened an antenna shop to gauge reactions to the new product.