キャッチフレーズ
Meanings
1
catchphrase; slogan; tagline
A short, memorable phrase used in advertising, branding, or promotion. Often associated with a product, company, or campaign.
The catchphrase for this product is 'Every day becomes more fun.'
She always comes up with interesting catchphrases.
Usage patterns
- 〈物〉をキャッチフレーズにするto adopt X as a catchphrase/slogan
They adopted 'Japan's Cheapest' as the store's catchphrase.
- キャッチフレーズを考えるto come up with a catchphrase
It took a week to come up with a catchphrase for the new product.
- キャッチフレーズを掲げるto put forward/display a catchphrase
The campaign is putting forward the catchphrase 'Change the Future'.