Please explain the concept of this project.
intention; aim; design; philosophy; plan; theme
Emphasizes the guiding intention, design philosophy, or creative theme behind a product, service, or plan. Common in marketing and creative fields.
See also: 構想 (こうそう)
The concept of this restaurant is 'a fusion of Japanese and Western styles'.
I think about the concept for a new app.
We held a meeting to decide on the concept for the new café.
This brand is putting forward the concept of being environmentally friendly.
This product was developed based on the concept of simplicity.
His design has a clear concept that's easy to understand.
concept room; themed room
store concept