先せん行こう者しゃ利り益えき

noun

first-mover advantage

Business term for the competitive edge gained by being the first to enter a market or adopt a new technology.

• 新しん市し場じょうにいち早はやく参さん入にゅうした企き業ぎょうは、先せん行こう者しゃ利り益えきを享きょう受じゅできる。

  Companies that enter a new market early can enjoy first-mover advantage.