standard edition; regular edition
Refers to the normal, non-limited, non-special version of a product, such as a book, game, or software release.
このゲームは通常版と限定版があります。
This game comes in a standard edition and a limited edition.
普及版 is a popular or affordable edition, sometimes a reprint, whereas 通常版 is simply the standard version.
限定版 is a restricted-quantity special release, while 通常版 is the standard, always-available edition.
Compound of 通常 (tsūjō, 'usual, ordinary') and 版 (han, 'edition, version').