noun
priority treatment; preferential treatment
Used when someone or something is given higher priority over others, often in service, processing, or allocation contexts.
常連客には優先扱いが与えられる。
Regular customers are given priority treatment.
緊急の案件は優先扱いで処理します。
Urgent matters will be handled with priority.
優遇 means favorable or preferential treatment, often with a nuance of special kindness or favor, while 優先扱い is more about order of precedence.
Compound of 優先 (priority) and 扱い (treatment, handling).