Our company strives to improve customer satisfaction.
Customer information is strictly managed.
We strengthened our sales efforts to acquire new customers.
The staff dealt with the customer politely.
There is a plan to develop new customers in this region.
We developed a product that meets our customers' needs.
得意先 emphasizes a long-standing business relationship or regular buyer, while 顧客 is the more general formal term for any customer or client.
顧客 is a broad term for any customer or client, especially in service industries, while 取引先 specifically denotes a business partner with an ongoing trading relationship.
顧問 (an adviser) and 顧客 (a customer/client) share the kanji 顧 and can be misread, but they refer to completely different roles.
loyal customer; important customer
customer base; clientele; customer segment
major customer; large client
customer orientation; customer-focused
customer information
customer satisfaction
customer needs
customer base
client list; customer list
Standard kanji form; the reading こかく is rare and not normally used.
Compound of 顧 (こ, 'look back; care for') and 客 (きゃく, 'guest; customer'), literally 'a guest one cares for'. The reading こかく is a rare historical variant.
customer satisfaction level; degree of customer satisfaction