noun
reverse side; back
Literal meaning: the reverse or back side of something. Less common than the idiomatic sense.
カードの裏目には何も書かれていなかった。
Nothing was written on the back of the card.
彼の親切が裏目に出て、相手を怒らせてしまった。
His kindness backfired and ended up making the other person angry.
値下げ戦略が裏目に出て、かえって売り上げが落ちた。
The price-cut strategy backfired, and sales actually dropped.
noun
purl stitch
Knitting term; the reverse side of a knitted fabric, or the purl stitch itself.
このセーターは裏目が表に出ているデザインだ。
This sweater has a design where the purl side is on the outside.