signpost, seal, mark, stamp, imprint, symbol, emblem, trademark, evidence, souvenir, target
標 centers on a visible mark that identifies or points to something: a signpost, stamp, emblem, or target. The souvenir sense is a natural extension of a mark kept as evidence or memory.
標 combines 木 (tree, wood) with 票, which likely contributes the sound and the idea of a visible marker or label. Historically, a wooden post or tablet was used as a sign or marker.
A wooden 木 signpost with a label 票 on it: 標 is a mark, sign, or target.
For ヒョウ, imagine a hyō (豹, leopard) marking its territory by scratching a wooden signpost: hyō -> ヒョウ, and the signpost is the leopard's mark.
goal; target; aim; objective
standard; criterion; norm; model; mark
target
trademark
index; indices; indicator
elevation; height above sea level
coordinate; coordinates
sign; mark; marker; beacon
specimen; sample
standing for; advocating; championing; professing (to be)
mark; sign; target
motto; slogan; catchword
standard time
grave marker; gravestone; headstone
guidepost; signpost
marking; mark
mark; sign; label; landmark
coordinate axis
marker; signpost; guide pole
Alaska Standard Time; AKST