noun
consumer orientation; consumer-focused approach
Used in business, marketing, and policy contexts to describe a strategy or mindset that prioritizes consumer needs and perspectives. Often contrasted with 顧客志向 (customer orientation).
See also: 顧客志向
当社は消費者志向の商品開発を進めています。
Our company is advancing consumer-oriented product development.
消費者志向の経営が求められている。
Consumer-focused management is being demanded.