位置付け
Meanings
1
positioning; placement; locating
Refers to the act of assigning a position, role, or status to something within a system, plan, or context. Often used in business, strategy, and analysis.
We need to clarify the positioning of the new product in the market.
The positioning of his role in this project hasn't been decided yet.
Usage patterns
- 〈物〉の位置付けを明確にするto clarify the positioning of something
It is necessary to clarify the new product's positioning in the market.
- 〈物〉を〈物〉として位置付けるto position/classify something as something
This meeting is positioned as a place for important decisions.
- 〈事〉における位置付けpositioning within a given context or field
We are reexamining its positioning within the corporate strategy.
- 〈物〉の位置付けを見直すto reconsider the positioning of something
It was decided to reconsider this department's positioning within the company.