Copyright © 2026 Kotomora. All Rights Reserved.
位置付け (ichizuke) Japanese meaning: positioning | Kotomora
Report an issue with this page
置ち
付づ
け
を
明めい
確かく
に
する
必ひつ
要よう
が
ある
。
We need to clarify the positioning of the new product in the market.
The positioning of his role in this project hasn't been decided yet.
Usage patterns 〈 物もの 〉 の 位い 置ち 付づ けを 明めい 確かく にする to clarify the positioning of something
It is necessary to clarify the new product's positioning in the market.
〈 物もの 〉 を 〈 物もの 〉 として 位い 置ち 付づ ける to position/classify something as something
〈 事こと 〉 における 位い 置ち 付づ け positioning within a given context or field
We are reexamining its positioning within the corporate strategy.
〈 物もの 〉 の 位い 置ち 付づ けを 見み 直なお す to reconsider the positioning of something
Kanji 付 adhere, attach, refer to Related words 位置 refers to a concrete or abstract location itself, while 位置付け is the act of deciding what role or status something should occupy within a system.
立ち位置 is a more casual, everyday word for one's standing or role, while 位置付け is used in more analytical or business contexts to describe assigned status.
役割 emphasizes the function or duty something performs, while 位置付け emphasizes where it stands relative to other things in a structure.
位置づけ refers to how something is placed or ranked relative to others (e.g. a product's standing), while ポジショニング emphasizes the active, strategic process of establishing that placement.
Written forms 位置付け
位い 置ち づけ
Common variant with づけ in kana; often used in formal writing.
いちつけ
Etymology Compound of 位置 (position) and 付け (attaching, assigning), from the verb 付ける (to attach).
This meeting is positioned as a place for important decisions.
It was decided to reconsider this department's positioning within the company.